TV Viewing Survey Prompts
Audience measurement and content engagement analysis system
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Features
- Second-screen interaction tracking
- Emotional response analysis
- Cross-platform viewership mapping
Benefits
- Optimize programming schedules
- Improve ad targeting
- Predict show success
Frequently Asked Questions
How to capture true attention vs background viewing?
- Implement eye-tracking studies with consent. Analyze conversation patterns during viewing. Use biometric response correlation. Track interactive engagement triggers.
What methodology accounts for time-shifted viewing?
- Use weighted audience metrics combining live+7 data. Track social media activity timelines. Implement content watermarking for piracy-adjusted ratings.
How to handle demographic measurement in shared households?
- Deploy individual recognition through voice/facial analytics (with consent). Use mobile device pairing for personalized tracking. Implement manual log verification incentives.
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